A Creative Innovation Company

Digital Products.
Technology Platforms.

About FutureLabs

We are a global creative company, using innovation to evolve ideas into world class work.

We call this Creative Innovation (CI for short).

With offices in Melbourne, Auckland, Shanghai, Singapore and Ho-Chi Minh, our diverse team of creatives and technologists at FutureLabs strive to be the best at what we do. Making the complex simple.


Creative thinking encompasses everything we do.
We innovate by using design principles, digital tools, and cutting-edge technologies.
It's what sets us apart.

Our focus areas

We help our clients plan, design, and build digital products, technology platforms and omni-channel experiences.

Digital products

Digital Products

From idea to inception, MVP to SLC, our innovative thinkers help craft out opportunities to market.

Digital platforms

Technology Platforms

Complex business systems integrated and transformed into beautiful customer-centric platforms.



Redefining world-class experiences for retail, museums, events and showrooms.

Award-winning work

We make the complex simple. By leveraging our deep trusted partnerships, we integrate complicated systems to craft flawless ecosystems and experiences.

Winner: Best Technology-Led Innovation

Our work with Octagon delivering the world-first Rugby World Cup Player Of The Match trophies for Mastercard has been recognised by The Drum

View project

Gold: Best Interactive Outdoor Event

The Eventex Awards and Campaign's Event Marketing Awards have recognised adidas Sports Base in multiple categories

View project

Our global clients

Retail & FMCG

Our Work

Our experience, imagination and intuition has lead us to work with the world's best brands in a diverse range of environments.

Our capabilities

Business &
Product Innovation
  • Research & Insights
  • Omni-Channel Strategy
  • Project & Ops Planning
  • Product/Experience Feasibility
  • Business Consulting
  • Creative Territory Exploration
  • Technical Stakeholder Management
Experience Design
  • Ideation and Innovation
  • Experience Design (XD)
  • Experience Technology (XT)
  • Prototyping / Proof of Concept
  • Programme/Project Management
  • Customer Journey
  • UX/UI design
  • Software Development
  • Hardware
  • Manufacturing & Build
  • Data & Analytics
  • Website Development
  • VR/AR
  • Programme/Project Management
  • National & International Logistics & Deployment
  • Installation and Set Up
  • Monitoring, Support & Maintenance
  • Film and Content Creation
  • Digital Marketing

Our very own
Think, Create, Make methodology helped produce the multi-award winning Live Trophy for Mastercard & Octagon

Rugby World Cup Japan 2019

TCm Think, Create, Make

Our holistic TCm method is a proven set of phases that allows our clients to solve their customers problems by balancing business needs, customer experience, technical execution and implementation.



Business & Experience Opportunities

Identify experience opportunities that unlock new value



Experience Design

Materialise opportunities through design and technology



Production & Data Analytics

Bringing the experience alive

FutureState Blog

A broad spectrum of reading to inspire your next big idea.

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Our creative and technical teams across Asia Pacific are here to help.

[email protected]

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